In 2017, Bee Balm was born out of Bee Balm founder Sam's experiences SCUBA diving in a plastic-filled ocean and by her frustration at the lack of accessible plastic-free alternatives on the market. The mission is fueled by Sam's farming experience, which nurtured and cultivated her love of pollinators and gave her a first-hand perspective on the effects of climate change on food security. Bee Balm products are a plastic-free, natural lip product line for the conscious consumer. By offering a competitive natural product in environmentally friendly packaging, we hope to educate consumers and help fight for pollinators.